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3 June 13:00 - 16:00zenit design

We all face the same challenge that we cannot afford to ignore - how do we make the transition from producing linear to circular? 

Circular economy characterizes large parts of society today, but there is still much to do and many challenges to overcome. Designing for a circular economy is often not an easy task, especially in regard to packaging's primary purpose to protect the product and in many cases prolonging shelf life. In order for more products and materials to be recycled and reused, we need to integrate and collaborate through the value chain.


Why is this for you? 

Regardless of what part of the packaging value chain you represent this event will bring you insights and an update regarding circular economy. Circular economy implies complex structures that require integration of knowledge between many actors within the value chain to connect and share views and knowledge.

 Looking forward meeting you! 

June 3, 2019

Time: 13:00 - 16:00


Theme: Trends on Circular Economy

Organized by Packbridge and Zenit Design.

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Speakers

Gustav Ahlblad
Product Development Manager @ The Absolut Company

Emotional and Rational Circularity – challenges from a development perspective

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Mathias Walter
Design Strategy Lead @ zenit design

Designing for a circular economy, opportunities and challenges

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Evelina Lundqvist
Business consultant and social entrepreneur

How to kick-start the circular transformation

Let’s get down to business! This workshop gives you the opportunity to take the first steps on the journey towards a circular business model and zero waste by positioning your company, creating a strategy outline - and even creating a hot-item to-do-list.

Evelina Lundqvist

Evelina Lundqvist is a business consultant, an award-winning social entrepreneur and the founder of The Good Tribe. Evelina’s mission is to lay the ground for sustainable development and equip people and organisations to leap from “business as usual” to “business for good”. She works together with clients such as IKEA, World Access for the Blind, Caritas and the municipalities of Östersund, Stockholm, Botkyrka and Graz. Evelina holds an MBA in Business Ethics and CSR from Danube Business School.

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Agenda

Registration and Coffee

30min

Welcome and introduction by Packbridge, Marie Malmberg Lavsen

15min

Designing for a circular economy, opportunities and challenges

Mathias Walter - Zenit Design

35min

Emotional and Rational Circularity – challenges from a development perspective

Gustav Ahlblad - The Absolut Company

30min

Coffee break

30min

How to kick-start the circular transformation

Evelina Lundqvist - The Good Tribe

How to kick-start the circular transformation. Let’s get down to business! This workshop gives you the opportunity to take the first steps on the journey towards a circular business model and zero waste by positioning your company, creating a strategy outline - and even creating a hot-item to-do-list. 

40min

Wrap up and conclusions

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